What are Long Service Awards and why are they important?

What are Long Service Awards and why are they important?

Loyalty is one of the best assets any company can have. In a difficult job market, where retaining employees is challenging, giving Long Service Awards is a simple way to demonstrate loyalty; it says, “You have importance here.” Long Service Awards communicate more than a simple message of recognition. They recognise and honour loyalty, trust and co-creative development within the workplace.

Why Long Service Awards Matter

Rewarding an employee for long-term service is nothing new. The award ceremony is an opportunity for the company to celebrate having employees who have been with them for many years and celebrate the company's success in being a good enough company that its employees feel good about staying. In today's corporate world, long service awards are no longer merely ceremonial traditions — long service awards are now defined as part of a company's strategy to improve employee morale, retention, and promote the company's values.

Long Service Awards in the ‘Millennial’ Age

Companies no longer wait 25-30 years to recognise long service awards. Because the current 'millennial' and ‘Gen Z’ workforce loves to explore new opportunities and switch profiles for better pay, growth, and better workplace culture, it should be standard to recognise as little as 2 years of service for this reason. Accepting recognition shows commitment while also motivating employees to want to stay there and perform.

More and more companies are changing their recognition programs to meet the current standards of today's workforce, as good timing on long service awards and a thoroughly designed program can help to strengthen workplace culture, enhance top performers' desire to stay, and give them a path to work toward as they see a long-term future with the organisation.

The focus is on keeping and securing key employees who are responsible for success in the company, not retaining them just for the sake of retaining them without acknowledging their career journey.

How RD Custom Awards Can Help

RD Custom Awards has a wide selection of custom-designed long-service awards and trophies. Our designs reflect the new way people work and how long they stay with an employer. Awards have changed; gone are the standard gifts of watches and scarves. Awards today have to be more creative, relevant, and personal.

Our long service awards are designed to:

  • Represent your company's culture, brand, and values

  • Recognise accomplishments at every stage of the employment experience

  • Enhance the emotional bond between employees and the organisation

  • Provide high-quality designs that are impactful and memorable

Celebrate Every Milestone

At RD Custom Awards, we understand that choice inspires. That's why we offer a wide range of customisable alternatives to make sure your award is perceived as personal, meaningful, and relevant to the employee's accomplishments.

Regardless of whether it's two, ten or twenty years, there is an opportunity to recognise and incentivise tenure with a service milestone. A meaningful long-service award does more than acknowledge an individual for their contribution; it conveys a very deep sense of assurance and a shared purpose.

Explore our collection of custom long service awards today and give your team the recognition they truly deserve.

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